chuck jones and the rules

• Some film makers will claim that 'there are no rules' or that 'rules are made to be broken'. However most would agree that there are certain conventions that mainstream films observe in order for them to be acceptable to the mass audience.
  A man named Chuck Jones made certain rules for the road runner cartoon which he created..              Road runner cannot harm or upset the coyote except by going ‘Meep Meep!’
• No outside force can harm the coyote only his own ineptitude or the failure of ACME products.
• The coyote could stop anytime if he wasn’t a fanatic.
• No dialogue used ever except ‘Meep Meep!’
• The road runner must stay on the road – otherwise, logically, he would not be called a road runner.
• All action must be confined to the natural environment of the two characters – the south west American desert.
• All materials, tools, equipment, or mechanical conveniences must be obtained from ACME Corporation.
• When ever possible, make gravity the coyote’s greatest enemy.
• The coyote is always more humiliated than harmed by his failures.